Guns N’ Roses have shared the music video for their single “The General,” the band’s first-ever A.I.-powered music video.
An official release says that the video for The General ‘intercuts 20 live vignettes with an A.I.-animated psychedelic visual trip. Between the concert footage, it dives into the subconscious of a young boy who stares down the monsters of dark childhood memories, blurring worlds in the process. The result is unlike anything the band has done before and continues a longstanding historic tradition of bold visuals from Guns N’ Roses.’
Guns N’ Roses collaborated with Dan Potter-Creative Director of London-based creative studio Creative Works; the collaboration between real designers and artificial designers, as well as the inspiration from the band, brought the music video to life.
Take a look at the video for ‘The General’ – here.
Editorial credit: Photography Stock Ruiz / Shutterstock.com